Showcasing Your Home: Our Marketing Strategy

Selling your home requires a strategic blend of traditional methods and innovative tools. We offer an approach tailored to your unique home, targeting high potential buyers with a customized marketing strategy.

When it comes to navigating the intricacies of selling your home, you’ve found your ideal partner in us. Our blend of experience, commitment, and robust communication will guide you towards a profitable and successful sale.

  1. Leverage Local Insights
    Our in-depth knowledge of local real estate trends and our use of a wide array of technologies will provide a unique advantage from the start of your home selling process to the final closing.
  2. Superior Online Visibility
    With a majority of home buyers initiating their search online, securing a top position on search engine results becomes crucial. You’ll benefit from our optimized web placements across high-traffic platforms, including Google Zillow, Redfin, Trulia, and Frontdoor, enhancing your home’s visibility to a vast pool of potential buyers.
  3. Dedicated Home Feature Website
    Your home will shine on its dedicated, address-specific website, highlighting its unique features and benefits, and providing potential buyers with all the information they need at a glance.
  4. Effective Email Campaigns
    We believe in the power of networking. By identifying potential interested parties and reaching out to them via personalized email campaigns, we can drum up excitement and interest in your home.
  5. Targeted Print Materials
    We will create a suite of flyers aimed at highlighting the most appealing features of your home, neighborhood, and school information as well as financing options. Our holistic approach involves the use of various types of flyers, from full-color advertisements showcasing your home to detailed neighborhood guides, mortgage payment price sheets, and home books that include sellers’ disclosures and neighborhood attractions.
  6. Wide-Reading Home Listing Syndication
    Your home deserves widespread exposure. By advertising your home on a multitude of national and local websites, we ensure your home gets noticed by a wide array of potential buyers.
  7. Multiple Listing Service (MLS)

    The main source for Agents to learn about homes for sale is a large searchable database available only to licensed professionals called the Multiple Listing Service (MLS). We are linked to all the major listing services in the state.

  8. Agent Network Activation
    In addition, your home will be listed in the Keller Williams Listing Service. This exclusive listing service distributes your home’s information to over 120,000 Keller Williams agents worldwide. International relocation is a huge segment of real estate and the Keller Williams Listing Service is a widely searched source of information.
    We ensure that your home is listed on the MLS, making it easily accessible to other agents and prospective buyers who are searching for homes in the area.

  9. Direct Exposure Through Open Houses and Agent Caravans
    Open houses provide potential buyers with an opportunity to experience your home firsthand. They can walk through the rooms, envision their future in the space, and directly engage with unique features your home has to offer.
    On the other hand, agent caravans bring together a network of local real estate professionals to tour your home. These professionals may represent clients who are looking for a home just like yours. By showcasing your property to a group of seasoned agents, we can increase the chances of matching your home with the right buyer. 
  10. Harnessing the Power of Social Media
    Social media channels offer unparalleled opportunities for exposing your property to a vast audience. By utilizing platforms like Facebook, Instagram, and YouTube, we can showcase the unique features of your home through engaging posts, high-quality images, and virtual tours. These compelling social media campaigns aim to attract potential buyers, fostering interactive engagement and broadening the reach of your property listing. 
  11. Staging and Professional Photography
    We understand the power of first impressions. That’s why we offer professional staging and photography, making your home shine for potential buyers.

A Personal Touch That Makes the Difference
While technology is a powerful tool in marketing your home, nothing can replace the power of personal interactions. We’ll manage the intricate details of your home sale process, providing regular updates, to ensure everything runs smoothly.

"The Selling Plan provided by Mick and Carol worked exceedingly well and resulted in five offers in less than a week, selling my mom's house for more than imagined."
Daniel Newkirk Sr
Daniel N.
Home Seller

Ready to list your home for sale?

Contact us today, and together, let's leverage our comprehensive marketing strategies for a successful and profitable home sale.